Rowley Private Office · United Kingdom, Ireland & UAE

Built around
the career.
Ready for the
moment it changes.

A private office for jockeys and racing professionals — coordinating tax, protection, property, banking, commercial opportunities, family security and life beyond the saddle.

Most jockeys have advisers. Very few have one trusted relationship making sure the whole picture works together.

Built for Racing. Planned for Life.
Why it matters

A racing career can
change in a moment.

One fall, one injury, a loss of rides, a bad run of form or an early retirement can change everything. The right advisers, structure and planning should be in place while the jockey is still riding, not after the career has already changed.

01

Protect what you earn

Structure earnings, reserves and protection so a setback doesn't undo years of work.

02

Build lasting security

Turn career earnings into lasting assets through property, planning and proper advice.

03

Prepare for life after racing

Build options, direction and independence long before the last ride, not after it.

The question at the centre of it all

If racing stops tomorrow,
what happens?

If injury, illness, loss of rides or retirement arrived sooner than expected, would the structure around you hold?

Would income continue?
Would the mortgage position be protected?
Would your family be secure?
Would tax reserves be clear?
Would sponsors, insurers, advisers and banks know what needed to happen?
Would there be a plan for the next stage?

The time to answer those questions is not after the fall. That is why protection sits at the centre of the Rowley model.

The reality of a riding career

Short. Physical. Uncertain.
The realities of racing demand structure.

46.2 per 1,000

A GB study of young professional jump jockeys reported 46.2 falls per 1,000 jump rides.

8 per 1,000

A 2016–2024 Irish study found jump jockeys had the highest injury incidence, at 8 per 1,000 rides.

20 rides

The PJA states jockeys are required to start paying tax once they have had 20 rides, register as self-employed and file annual Self Assessment returns.

0.6%

The UK PJA pension scheme is funded through a 0.6% deduction from total prize money.

Sources include GB professional jockey injury research, IHRB / DCU Irish racing injury data, PJA guidance and HMRC / Revenue material.

The difference that matters

Most jockeys have an accountant.
Very few have a private office.

A racing career is not straightforward. Income can come from riding fees, prize money, retainers, sponsorships, appearances and commercial opportunities. It can be seasonal, variable and unpredictable. One injury, one fall, one loss of rides or one change in form can alter everything quickly.

Most jockeys have someone who prepares accounts and tax returns. That matters. But it is not the same as having someone coordinate the full picture around the career.

Who

is making sure enough is being set aside for tax?

Who

is reviewing protection before injury happens?

Who

is helping the bank understand variable racing income?

Who

is looking at property, family security and long-term planning?

Who

is reviewing sponsorship and commercial opportunities properly?

Who

is making sure the accountant, agent, bank, lawyer, adviser and insurer all work around one plan?

That is where Rowley Private Office sits. Not another disconnected adviser — one trusted relationship, coordinating the structure around the career.

You focus on the ride. We coordinate the structure around it.
The Rowley difference

More than accounts. More than introductions.

Traditional support
Rowley Private Office
Looks back at last year
Plans around the career ahead
Accounts and tax returns
Tax, protection, property, banking, commercial and future planning
Reactive deadlines
Proactive reviews and a clear action plan
Advisers work separately
One coordinated adviser map
Focuses on compliance
Focuses on career, family and long-term security
Introductions only
Coordination through to implementation
What often gets missed

The gaps rarely appear on any one adviser's desk.

Tax reserves are not properly planned.
Injury protection is left too late.
Mortgage applications become difficult because income is variable.
Sponsorship income is not always structured properly.
Commercial opportunities are not reviewed in the wider context.
Property plans are not joined up with tax and lending.
Wills, life cover and family protection are delayed.
Life after racing is discussed too late.
Advisers work separately, with no one holding the full picture.

These issues rarely fail because the jockey does not care. They fail because no one is responsible for coordinating them.

About Rowley

Created because racing careers deserve proper structure around them.

Rowley Advisory Partners is a specialist advisory and private-office platform for racing professionals, athletes and private clients, bringing tax, accountancy, advisory coordination, banking, financial planning, mortgages, insurance, protection, property, legal, commercial opportunities, sponsorship and post-career planning together through one trusted relationship.

Rowley was created from a simple observation: racing careers can be brilliant, but they can also be short, unpredictable and exposed. A jockey can be earning well one season and facing injury, loss of rides or uncertainty the next. Too often the support around them is fragmented, an accountant, an agent, a bank, a lawyer, a financial adviser and commercial contacts, but no single trusted person coordinating the full picture.

Rowley exists to change that, to help racing professionals become better informed, better protected and more strategically advised. To put proper plans in place, implement them, and make sure the client and their family are supported across every important area of life and career.

Why we created Rowley

Protect the career

A racing career can change quickly. Injury, loss of form, loss of rides or retirement can all arrive earlier than expected. The right protection, planning and advice should be in place before the client needs it.

Protect the future

Career earnings should become long-term security, tax planning, regulated financial-planning coordination, banking, mortgages, property, insurance, family protection and proper legal structures all working together.

Protect the person

The jockey should never feel like a number or be passed around disconnected advisers. Rowley is built around trust, discretion, personal service and one clear point of contact who stays involved.

The people behind it

Martin Ward

Founder · ACCA Chartered Certified Accountant · BA (Hons) Accounting & Finance

Martin Ward is an ACCA Chartered Certified Accountant specialising in tax, accountancy, structuring and advisory support for athletes, entrepreneurs, owner-managed businesses and private clients. With experience across the UK and Ireland, and a wider international network including the UAE, Martin brings the technical and advisory foundation behind Rowley.

Having grown up around family business and racing, Martin understands that success is not just about income today, it is about structure, protection, implementation and long-term security. His role is to act as the client's trusted point of contact, coordinating the right advisers and ensuring every part of the client's position is properly considered.

How we work

“We do not simply introduce advisers. We coordinate the ecosystem around the client.”

Where specialist advice is required, we bring in trusted professionals and remain involved, following up, tracking actions and making sure the process is joined up, practical and progressed properly.

Rowley is built for selected clients who value discretion, structure and long-term thinking. The objective is not to work with everyone, it is to look after the right people properly.

Arrange a confidential conversation
A note from the founder

Why Rowley Private Office exists.

I have spent my career advising professional athletes, entrepreneurs and private clients on tax, structure and long-term planning. Time and again I have seen the same thing: talented people earning well, but without anyone truly coordinating the picture around them, and discovering, too late, that no one was building security while the money was coming in.

Racing is where this matters most. I grew up around family business and horses, and I understand how quickly a brilliant career can change. A jockey should not reach the end of their riding years and realise the structure, protection and planning were never put in place.

Rowley exists to be the one trusted relationship that coordinates everything around the client, tax, protection, property, banking, commercial and life beyond the saddle, quietly, properly and for the long term. Not a volume agency. A private office, built for racing lives.

Martin Ward
Founder · ACCA Chartered Certified Accountant · BA (Hons) Accounting & Finance
The Rowley ecosystem

One trusted relationship.
A full professional ecosystem behind it.

Racing professionals often have separate accountants, agents, lawyers, banks, mortgage advisers, insurers and commercial contacts. The problem is rarely the absence of advice; it is the absence of coordination. Rowley sits at the centre of the relationship, bringing the right specialists together and ensuring the client and their family are supported across every important area.

“We do not simply introduce advisers. We coordinate the ecosystem around the client.”

R Rowley
Advisory
Partners
Tax & Accountancy
Private Office
Commercial Coordination
Sponsorship
Legal & Image Rights
Banking
Mortgages
Property
Financial Planning
Insurance & Protection
Media & PR
Agent & Career Coordination
Life After Racing
Services

Integrated pillars, coordinated as one.

01

Tax, Accountancy & Compliance

Proactive UK & Irish tax, accounts, structuring and cross-border planning.

Proactive tax, accounting and structuring for racing professionals with irregular income, sponsorship arrangements, property interests and international movement.

UK tax returns
Irish tax returns
Accounts
Tax-reserve planning
Income structuring
Sponsorship-income tax
Image-rights & IP income
VAT where relevant
NI / PRSI coordination
Property tax
CGT planning
IHT & succession
Company structuring
Cross-border UK / Ireland
International tax
HMRC / Revenue correspondence
Annual tax-planning review
02

The Business of Being a Jockey

A racing career is not just a sport, it is a business. We bring it structure.
03

Private Office Coordination

A single trusted point of contact, keeping every adviser aligned around you.
04

Financial Planning Coordination

Regulated planning via trusted, authorised partners, long-term security, no cowboys.
05

Banking, Lending & Mortgages

Banking and mortgage conversations for high-profile, variable or seasonal income.
06

Insurance, Injury & Career Interruption

In racing, protection is central, not optional.
07

Property & Asset Building

Turning career earnings into lasting assets and long-term security.
08

Legal, Contracts & Image Rights

Protecting commercial value, family position and long-term security.
09

Personal Brand & Profile Strategy

Your profile is an asset. It should be protected, structured and used properly.
10

Sponsorship, Commercial & Brand Partnerships

The right deal benefits the jockey, the brand and the long-term reputation of both.
11

Commercial Coordination & Career Support

We work alongside good agents and advisers — never replacing them.
12

Media, PR & Reputation

Building, protecting and managing the client's public profile.
13

Life Beyond the Saddle

The plan should start while the jockey is still riding.
14

Performance & Wellbeing Coordination

The mental side of a demanding, high-pressure career, supported properly.
15

The Rowley Partner Circle

Not a referral list. A carefully managed circle of trusted advisers and providers.
16

The Rowley Knowledge Hub

Many racing professionals are never taught the business side. We change that.
17

The Wider Racing Circle

Owners, trainers, breeders and employers, relationships that compound over time.
18

Travel, Logistics & Practical Support

A secondary partner-network service, practical support where it connects to the wider picture.

Where appropriate, Rowley can act as the client's representative across commercial, sponsorship and advisory matters, ensuring opportunities are properly reviewed, negotiated and aligned with their long-term interests.

Signature experiences

Designed moments in the relationship.

A handful of defined engagements that give the relationship rhythm and structure, each one a considered piece of work, not a transaction.

Annual

The Annual Racing Life Review

A comprehensive yearly review across tax, protection, property, family, commercial opportunities and post-racing planning, the moment everything is brought back into one view.

Early-stage

The Career Protection Audit

An assessment of vulnerabilities around income, injury, insurance, structure and cash reserves, so the gaps are known and closed before they ever matter.

Forward-looking

The Post-Racing Blueprint

A dedicated plan for life after racing, covering business, media, bloodstock, property and long-term independence, started while the career is still in full flight.

Ongoing

Private Office Coordination

Continuous management of your trusted advisers so you have one central relationship, and never have to wonder who is handling what.

The Rowley Private Office Plan

A private control room for the client's professional life.

Each relationship is coordinated through a clear annual plan covering tax, filings, protection, banking, property, contracts, commercial opportunities and post-career planning. The client should never be left wondering who is handling what.

01 · TRACKED
Annual advisory review
02 · TRACKED
Tax calendar
03 · TRACKED
Adviser map
04 · TRACKED
Protection review
05 · TRACKED
Property & mortgage review
06 · TRACKED
Sponsorship tracker
07 · TRACKED
Contract tracker
08 · TRACKED
Commercial-opportunity tracker
09 · TRACKED
Family-protection plan
10 · TRACKED
Life-after-racing plan
11 · TRACKED
Quarterly check-ins
12 · TRACKED
Action log
Who we support

Built for the realities of racing.

Elite jockeys

Complex income, commercial deals, international exposure.

Professional jockeys

Tax, cash-flow, mortgages, protection and discipline.

Emerging jockeys

Education, budgeting and avoiding bad advice early.

Retired jockeys

Transition, new ventures and wealth preservation.

Racing families

Protection, succession and joined-up planning.

Owners & trainers

The wider racing-wealth network, owners, breeders, entrepreneurs.
For jockeys

Focus on the riding. We coordinate everything around it.

Your focus should be performance, preparation and opportunity. We hold the structure around the career so nothing important is left to chance.

Tax & accountancy Mortgages & banking Injury protection Sponsorships Agent & commercial coordination Property Life after racing
For families

Security for the people who rely on you.

When a career is high-risk and unpredictable, the family position matters most. For many clients, the real goal is not managing a career, it is protecting the people around them.

Wills & succession Life cover Injury cover Property ownership Financial planning Tax planning Emergency support if injury happens
For trainers

Run the yard. We keep the business behind it in order.

A training operation is a business with staff, premises, owners and cash flow to manage. We coordinate the accountancy, tax and structure behind the yard so it runs on solid ground, season after season.

Yard accounts & bookkeeping VAT & the racing scheme Payroll & staff Owner billing & cash flow Business structure Yard property & finance Succession & exit planning
The Rowley Method

A clear process, not a collection of services.

No pressure, no noise. We start with a confidential conversation, then move through five considered stages, building and maintaining the right structure around you over time.

01

Understand

A full discovery of your career, income, family, advisers, risks and objectives.

02

Structure

Tax, accountancy, banking, property, protection and commercial position mapped properly.

03

Protect

Insurance, injury cover, family protection, legal documents and risk areas reviewed.

04

Coordinate

The right advisers brought in and coordinated through one central relationship.

05

Review

Quarterly check-ins and an annual strategy review to keep everything aligned.

How we work

A considered start, not a hard sell.

Every relationship follows the same four steps, so you always know where you stand before anything is agreed.

01

Discovery

A confidential look at where things stand today — income, contracts, tax position, existing advisers, protection and property — so nothing is assumed.

02

Structure

We map the right structure and priorities, agree what matters most, and set out a clear plan before any long-term engagement begins.

03

Implementation

We coordinate the specialists — tax, legal, banking, protection — and put the plan in motion, staying your single point of contact throughout.

04

Ongoing

Regular reviews keep the structure current as your career, income and circumstances change, season by season.

The starting point

The Rowley
Private Review.

A confidential review of the structure around your career, money, family and future. We look at what is already in place, what may be missing and what should be prioritised next.

You leave with a clear view of what is in place, what is exposed and what should happen next.

Request a confidential Private Review

By introduction or confidential enquiry. Rowley works with a selected number of clients each year.

The review covers
Tax position and reserves
Income tracking and records
Banking and mortgage readiness
Injury and income protection
Life cover and family security
Property and asset planning
Sponsorship and commercial income
Legal documents and key contracts
Existing adviser setup
Life beyond racing
The engagement

One complete relationship. Everything coordinated.

Rowley is not a menu of packages. It is a single, complete private-office relationship that covers every important area of a racing career and life, adapting in depth and intensity to the client's stage, complexity and needs.

The Rowley Private Office

A single annual relationship.

One trusted point of contact, coordinating the full picture, and bringing in the right specialists as life and career require. The scope is comprehensive from day one; the depth scales with the client.

Emerging, established or elite, the same complete service, scaled to you.
Fees agreed privately, once we understand your position and scope.
Arrange a confidential conversation
What the relationship includes
Tax, accountancy & compliance
Day-to-day financial administration
Private-office coordination
Financial-planning coordination
Banking, lending & mortgages
Insurance & injury protection
Property & asset building
Legal, contracts & image rights
Personal brand & profile strategy
Sponsorship & commercial partnerships
Commercial coordination & career support
Media, PR & reputation
Family protection & succession
Life-beyond-the-saddle planning
Annual strategic review & quarterly check-ins
Access to the vetted partner network

Fees are agreed after understanding current structure, complexity, existing advisers and scope. Specialist regulated advice is delivered by authorised partners; certain compliance and project work is quoted separately.

Client journeys

How a considered structure changes things.

Three anonymised journeys that show how we work in practice — from the moment things need structure to the outcome on the other side.

A career at its peak
Situation

A rider enjoying the best season of their career, with income sharply up and no structure behind it — earnings arriving faster than decisions were being made.

What we did

Put the right structure and tax planning in place, coordinated banking and protection, and set aside for liabilities before they fell due.

Outcome

Predictable take-home, tax handled well ahead of deadlines, and protection in place should the season turn.

Planning beyond the saddle
Situation

A senior jockey two or three seasons from retirement, uncertain about what life and income would look like once the riding stopped.

What we did

Built a transition plan, coordinated savings and investment through authorised advisers, and opened conversations about commercial roles within the sport.

Outcome

A clear runway into retirement — options and choices rather than pressure and uncertainty.

A family across two countries
Situation

A racing family with affairs spanning the UK and Ireland, and a handful of advisers who had never spoken to one another.

What we did

Consolidated coordination under one point of contact, aligned cross-border tax treatment, and removed the duplication between jurisdictions.

Outcome

Joined-up affairs, far less administration, and nothing falling between the two systems.

Illustrative scenarios. Details have been anonymised and adapted to protect client confidentiality.

In their words

What racing professionals tell us they want.

I want someone who understands racing income.

I want to know my tax is under control.

I want to buy property, but my income is hard to explain to lenders.

I want protection if injury stops me riding.

I want someone to coordinate things properly.

I want advice before something goes wrong — not to be sold products.

Drawn from conversations with jockeys, racing professionals and their families. Named client testimonials will be added as the practice grows.

Build the structure
before you need it.

For jockeys, racing professionals and families who want joined-up advice, representation, protection and planning.

Arrange a confidential conversation
What we believe

Built through trust.
Grown through reputation.

Quality over quantity
Nobody should feel like a number
Trust before transactions
Reputation over noise
Advice must lead to implementation
The right advisers, properly coordinated
Protection in place before it is needed
Earnings become long-term security
Life after racing, planned while still riding
Word of mouth as the growth engine
What we do not do

Defined as much by what we refuse.

Rowley is not built to sell products, push unsuitable investments or act as a volume agency. Where specialist regulated advice is required, we coordinate with authorised professionals and remain involved to ensure the client receives joined-up support.

We do not sell investment products.
We do not provide regulated advice unless authorised.
We do not take commission-led decisions.
We do not use client names publicly without permission.
We do not replace good existing advisers unnecessarily.
We do not create conflict where cooperation serves the client.
The Rowley standard

A private office is a promise, not a service list.

Every relationship is held to the same standard — the things a client should be able to expect, every time.

01

No surprises

Deadlines, liabilities and risks are seen early — never sprung late.

02

Clear ownership

One point of contact holds the full picture and is accountable for it.

03

Calm communication

Considered, discreet and in plain terms — no jargon, no noise.

04

Proper follow-through

Actions are tracked and implemented, not just recommended and forgotten.

05

Long-term thinking

Every decision is weighed against the career and the life beyond it.

06

Discretion at every stage

Confidentiality is the default, not a feature — for the client and the family.

Selected partners

Specialists we trust, coordinated around you.

Leading firms across tax, law, banking, planning, insurance and property, brought in at the right moment, kept aligned around the client.

Chartered Accountants & Tax Advisers

UK & Irish compliance, structuring and cross-border planning.

Private-Client & Sponsorship Lawyers

Contracts, image rights, wills and succession.

Private Banks & Lenders

Banking relationships and bespoke lending.

Mortgage & Property-Finance Advisers

Financing built for variable, seasonal income.

Regulated Financial Planners

Pensions, investments and long-term wealth.

Insurance & Protection Specialists

Injury, income, life and critical-illness cover.

Property & Estate Agents

Acquisition, investment and portfolio support.

PR, Media & Reputation Advisers

Profile, communications and crisis support.

Racing & Bloodstock Agents

Riding-agent coordination and bloodstock advice.

Specific firms are introduced confidentially as your plan requires.

The Rowley Partner Network

A vetted partner network, coordinated around the client.

The strength of the model is not simply knowing people. It is knowing who can be trusted, when to bring them in, and how to keep the client protected while they advise.

Tax & accountancy
UK & Irish legal
IP & image rights
Private-client law
Sponsorship law
Banking & private banking
Business-acquisition finance
Mortgage advisers
Regulated financial planners
Insurance & protection
Property agents
PR & media advisers
Sponsorship & brand contacts
Racing agents
Bloodstock advisers
Career-transition partners
International tax & legal

Where specialist regulated advice is required, we work with appropriately authorised professionals, and remain involved to help ensure the process is coordinated and actions are progressed properly. Rowley coordinates the process and does not provide regulated investment, mortgage or insurance advice unless expressly authorised to do so.

Where to meet us

On the rail, and in the room.

We host and attend selected fixtures across the season. Private hospitality and introductions by arrangement.

JUL 2026
Newmarket July Festival
Newmarket Racecourse · Rowley Mile
By invitation
JUL 2026
Glorious Goodwood
Goodwood Racecourse, West Sussex
Hospitality
AUG 2026
Galway Festival
Ballybrit, Co. Galway, Ireland
By invitation
SEP 2026
Irish Champions Festival
Leopardstown & The Curragh
Hospitality
OCT 2026
Rowley Private Office, Autumn Briefing
Private client event · Newmarket
Clients only
Credentials & standards
The professional qualifications behind the advisory work. Verified accreditation marks to be displayed here.
ACCA
Chartered Certified Accountant
BA (Hons)
Accounting & Finance
AML
Anti-money-laundering registered

Regulated financial planning, mortgage, insurance, legal and investment advice is provided by appropriately authorised third-party professionals. Rowley coordinates the process but does not provide regulated advice unless expressly authorised to do so.

Common questions

Considered answers, before you ask.

Will I need to change my current accountant or agent?

As accountants and tax advisers, we usually take on the accountancy and tax work directly, so in most cases we become your accountant and tax adviser. Beyond that we coordinate rather than replace: your agent, lawyer, bank and other trusted advisers stay in place, working around one plan.

Is everything confidential?

Entirely. Discretion is central to how we operate. Nothing is shared with any adviser or partner without your explicit consent, and most relationships begin by introduction.

I'm early in my career, is it too soon?

The opposite. The earlier good habits, structure and protection are in place, the more secure the whole career becomes. Our Emerging Jockey programme is built for exactly this stage.

Do you give investment or mortgage advice yourselves?

We coordinate regulated financial planning, mortgage, insurance, legal and investment advice through appropriately authorised partners where required. We stay involved to help ensure the process is joined up, but we do not provide regulated advice ourselves unless expressly authorised.

How are fees structured?

Through a clear annual relationship, agreed up front once we understand your position, complexity and existing advisers. Compliance and project work is quoted separately so there are no surprises.

Do you work across both the UK and Ireland?

Yes, both jurisdictions, including cross-border tax, and internationally where a client's racing or residency requires it.

Insights & notes

Practical notes for racing life.

View all notes
Tax·Jan 2026

Key self-assessment dates for the 2025/26 season

The deadlines worth putting in the diary now, and what to have ready before each one.

Read note →
Retirement·Dec 2025

Planning for life after the saddle: where to start

The conversations worth having two or three seasons out, long before the last ride.

Read note →
Structuring·Nov 2025

Sponsorship and image rights: how they're taxed

Why the way a deal is written matters as much as its headline value.

Read note →
Protection·Oct 2025

Income protection when your body is your business

Read note →
Property·Sep 2025

Buying a home on a variable racing income

How to present seasonal, uneven earnings so a purchase does not stall at the mortgage stage.

Read note →
Banking·Aug 2025

Making seasonal earnings make sense to lenders

What a lender-ready picture of racing income looks like, and why it opens doors.

Read note →
Family·Jul 2025

Wills, guardianship and protecting those at home

The essentials every racing family should have in place, long before they are needed.

Read note →
Cross-border·May 2025

Riding in two countries: the tax that follows you

Racing across the UK and Ireland, and beyond, without the tax position quietly unravelling.

Read note →
Start where you are

Built around you — so tell us who you are.

Which best describes you?
What do you need help with?
Request a confidential Private Review A confidential review of your position, then a call, then a plan built around what you actually need.
Confidential enquiry

Start a private conversation.

Tell us a little about your situation and we'll arrange a discreet, no-obligation conversation at a time that suits you.

By introduction · United Kingdom, Ireland & UAE
United Kingdom · Ireland · UAE
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